Critical Book Review: How the Mighty Fall and Why Some Companies Never Give In by Jim Collins

Following his detailed and meticulous statistical review of Good to Great Companies, Jim Collins decided to view the other side of the looking glass in this book, How the Might Fall and Why Some Companies Never Give In. This book is a case study of eleven American companies and how they fell from being strong economic bastions of entrepreneurial spirit to almost non-existent or irrelevant organizations.

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